♦  Last night's face-off between Sarah Palin and Joe Biden generated the highest ratings for a debate in 16 years. [THR]
♦  SNL has booked Queen Latifah to play debate moderator Gwen Ifill tomorrow night. [People]
♦  What does Palin have to say about Katie Couric? Nothing good. [HuffPo]
♦  CNN incorrectly reported that Apple CEO Steve Jobs suffered a heart attack. [Reuters, SAI]
♦  Fox Business hit a ratings high on Monday—a scant 81,000 viewers. [NYT]
♦  Google may hire an ad agency for the first time. It's had discussions with Wieden + Kennedy and Ari Merkin's Taxi New York. [WSJ]
♦  Jesse L. Martin is in discussions to star in a new NBC drama called The Philanthropist. [THR]
♦  The Economist is stamping its brand on pizza boxes. [NYT]